Lead generation
Get in touch with your future customers
We collate for you a pool of hot prospects who can be reactivated by your free levers or who can be converted by your sales team.
Reach the right audience
Target moments in your prospective customers’ lives
Due to us being part of Groupe Figaro/CCM Benchmark, we are able to use exclusive “tactical” data provided by leading media platforms, and this applies across several key verticals that allow us to address audiences that meet your criteria exactly.
+ 45m capitalisable internet users
We are the only stakeholder that can use the data from the 42 websites belonging to the number 1 French Media Group.
+ 45m capitalisable internet users
We are the only stakeholder that can use the data from the 42 websites belonging to the number 1 French Media Group.
+ 45m capitalisable internet users
We are the only stakeholder that can use the data from the 42 websites belonging to the number 1 French Media Group.
MOMENTS OF LIFE DATA
TelCO, Energy, Finance
Moving house, wedding, birth of a child or retirement: assist your future clients in the key steps of their personal lives.
HIGH TECH DATA
News, Opinions and Forums
Reach communities of consumers according to their purchasing behaviour and their preferences. Personnalise your adverts according to currently available products.
CULTURE DATA
Tickets & News
Communicate to an audience that is interested in cultural activities and events. Communicate about your exclusive events.
REAL ESTATE DATA
Transactions & Rentals
Only reach profiles who are interested in properties for sale or for rental. For example we target internet users who are actively looking for properties.
TRAVEL DATA
Tourism & Holiday information
Effectively target tourists (family, couple, solo, etc.) according to their favourite destinations, the accommodation types or the activities they are looking for.
Focus on the complementarity of levers
Take effective action throughout your purchase funnel
Display
Be visible on major media platforms to feed your bottom-of-funnel strategies and generate qualified leads.
Social
Engage your core target and lead them to discover your new products or services and amplify your communications.
SEA
Capture leads who are already engaged in a process of considering a purchase and rationalise your advertising budget.
92% of companies
Consider the improvement in UX as one of the main growth factors for their activity.
Capture effectively
Simplify your customer pathways
By making your pathways more simple and more intuitive, you increase your conversion rate and therefore your ROI.
Our teams support you and analyse vanishing points to provide you with recommendation for optimisation.
We also provide you with mechanisms for removed forms that are directly linked to your CRM to simplify the customer experience.
Thanks to these permanent efforts, you will see a significant improvement in your customer satisfaction, in customer loyalty and in the growth of your brand.
92% of companies
Consider the improvement in UX as one of the main growth factors for their activity.
92% of companies
Consider the improvement in UX as one of the main growth factors for their activity.
Effectiveness
Simplification of customer pathways allows you to register a larger number of contacts and to improve the quality of your leads.
Interoperability
The data collected is directly sent to your CRM at the frequency of your choice so that your teams can process it quickly.
Reinforce opportunities
Content to assist collation
Putting out free content in exchange for an initial contact with your target is an opportunity to significantly boost your conversion rate.
Our expertise in content creation along with our creativity allows us to provide you with complete mechanisms to ensure that you collect qualified leads .
According to your target, your activity and also your campaign objectives, we roll out lead magnets that generate high conversion rates.
20% increase
According to a study by the Content Marketing Institute, brands who used lead magnets saw an increase of 20% in customer lead conversion.
20% increase
According to a study by the Content Marketing Institute, brands who used lead magnets saw an increase of 20% in customer lead conversion.
20% increase
According to a study by the Content Marketing Institute, brands who used lead magnets saw an increase of 20% in customer lead conversion.
White paper
Our white papers are essential content in your inbound strategy, and they reinforce your credibility, boost your conversion rates and generate an increase in qualified leads.
Advent calendar
We help you to maintain regular contact with your prospective customers by providing them with content or exclusive offers throughout the festive season.
Brochure
We supply quality content that focuses on one subject. The brochures can be used to give advice in order to help your visitors solve a problem.
Quality of service
Our teams undergo constant advanced training that provides certification with the top purchasing platforms on the market.
Performance
For your awareness, engagement, conversion or loyalty targets, we identify and roll out the most effective tactics.
“Our DNA, which has always focused on performance, and the unwavering commitment of our teams, are the cornerstones of the assistance we provide” –
Charlotte Fouquet, COO
Tell us about your project