Enhance your knowledge of customers
Marketing Insights
We provide you with all the keys to an informed reading.
Data enhancing customer knowledge
Consolidate and interpret your customer data
The power of our technological tools and IA tools combined with the expertise of our digital consultants allows us to effectively analyse and interpret the results of your campaigns to establish useful marketing learnings that will reinforce the effectiveness of your future communications.
Reinforced results
Marketing at the heart of your performances
More precise targeting
Better knowledge of customers for campaign strategies that are more precisely targeted. Only reach your useful contacts.
Improvement of customer pathways
Understand the expectations of your prospective customers and adjust your pathways to reinforce your conversion rates.
Reinforcement of cost-effectiveness
Identify the contribution of each channel for a media mix that is more accurate and effective.
Advanced insights
Find tangible solutions to the challenges you are facing
1. Analysis of conversion pathways
We identify the behaviour of prospective customers on your website in order to better define their expectations.
2. Study of each channel's contribution
Understanding the complementarity of your levers in your purchase strategy.
3. Profiling your audiences
We identify your priority and secondary and future marketing targets/personas with the aim of developing your communication plans intelligently.
20 years of expertise in France and internationally
The commitment of ZBO Media
As an omni-channel media agency, we place a multidisciplinary approach at the heart of the values of our teams.
Certified digital savoir-faire
Our teams undergo constant advanced training that provides certification with the top purchasing platforms on the market.
Premium personalised assistance
Our role is to identify the best solutions to help you to stand out and to showcase your strengths compared to competitors.
Maximisation of your performances
For your brand awareness, engagement or conversion targets, we identify and roll out the most effective tactics.
Our experiences make us stronger
A dedicated team taking care of your media strategy
Our experiences make us stronger
A dedicated team taking care of your media strategy
In close partnership with our media traders, our digital consultants take action across all activation solutions.
Your online strategy is assured by your specialised contact who is committed to your targets.
Working alongside your talents, helping you to develop your growth: your contact person is there to supervise your projects.
A contact person who is committed to your strategy
The digital consultant is your partner in organising your projects and optimising your time.
The connection between your employees
Availability, transparency within the set timeframes and communication are the cornerstones of our activity.
Tell us about your project
ZBO Media assists you
